EcoHarvest Furnishings​

Eco-Friendly Furniture: Including chairs, tables, cabinets, and more, made from sustainable materials derived from rice waste. Decorative Items: Such as vases, sculptures, wall art, and other decor crafted from eco-friendly materials. Some of them include the following: Rice Straw Chairs Rice Straw Tables Rice Straw Sofas Rice Husk Composite Wood Flooring Rice Husk Wall Panels Rice Husk Tiles Rice Straw Lampshades Rice Straw Wall Art Rice Straw Vases Rice Straw Planters Rice Straw Cutting Boards Rice Straw Utensil Holders Rice Straw Garden Benches Rice Straw Patio Furniture Rice Straw Pet Beds Rice Straw Pet Toys Rice Straw Room Dividers Rice Straw Coasters Rice Straw Placemats
Monthly Revenue
$ 0
Monthly Profit
$ 0
Funding Required
$ 0
Market Size
50000 0

Problem Statement

Problem Statement: In Myanmar, one of the world’s top rice producing nations, there is a critical environmental issue – the harmful practice of openly burning leftover rice waste after harvests. This age-old practice, while efficient in clearing fields, causes severe air pollution, contributing to respiratory illnesses and ecological damage. The uncontrolled burning of rice waste releases harmful particulate matter, greenhouse gases, and toxins into the atmosphere, leading to adverse health effects for both rural communities and the wider environment. Additionally, this practice depletes the soil of valuable organic matter, reducing its long-term fertility.

Solution Statement

Proposed Solution: To address this pressing environmental issue, our Sustainable Rice Waste Utilization project presents an innovative solution. We aim to convert the rice waste into eco-friendly furniture and decorations, thereby mitigating the harmful consequences of open burning. By collecting rice waste that would otherwise be incinerated and using it as a primary raw material, we plan to manufacture sustainable products that are not only environmentally friendly but also water and termite resistant. This transformation of waste into valuable goods not only eliminates the waste burning problem but also provides a constructive use for a previously discarded resource.

Customer Profile

  • Location

    Our Audience are from Myanmar

  • Age Group

    We are targeting people from 25-34

  • Income Level

    Lower - Middle Income

  • Buying Habits

    Habitual Buying (Little Thoughts on Products)

  • Technology Usage

    No Technology User (Prefers Physical Shopping)

  • Paint Points

    Delayed Responses, Redundancy in Buying Process, Subscription Plans or Membership Plans, No Customer Support

Evaluation of Business with

SWOT ANALYSIS

Strengths

  • High-quality products or services
  • Diversified product or service offerings
  • Efficient production and distribution processes
  • Superior customer service

Weakness

  • Limited distribution channels
  • Weak brand recognition or image
  • Ineffective marketing and advertising strategies
  • Limited distribution channels

Opportunity

  • Expansion into new markets or geographies
  • Increasing demand for sustainable products or services
  • Technological advancements
  • Changes in regulations or policies

Threats

  • Political instability or geopolitical tensions
  • Supply chain disruptions
  • Changes in regulations or policies
  • Natural disasters or other unforeseen events

Competitor Analysis

Rattan Island

https://rattan-island.com/
Competitive Advantage
  • Prices are Fair
  • Quality is Fair
  • Customer Services is Fair
  • Location is Good

Trust 88

https://www.trust88.net/
Competitive Advantage
  • Prices are Fair
  • Quality is Fair
  • Customer Services are Fair
  • Location is Fair

Learn All About Our Key Members

Meet The Partners

Prakash Tulsani

Founder or Chief Executive Officer

Neha Chauhan

Chief Technology Officer

Kenneth Fernandes

Head of Business Development

Marketing Strategies

Our Marketing Channels Include Google Ads, Social Media Ads, YouTube Ads, Tv Commercial, Newspaper Ads
Our marketing plan for promoting eco-friendly furniture and decorations in Myanmar includes utilizing various channels. We’ll employ Google Ads for targeted online visibility, create engaging Social Media Ads, and showcase our products through YouTube Ads. Additionally, a compelling TV commercial will reach a wider audience, while participation in events and newspaper ads will cater to both online and offline audiences. We’ll allocate our budget strategically and monitor each channel’s performance, making data-driven adjustments as needed. The goal is to raise awareness, generate leads, and drive sales while promoting sustainability.

Business Launch Strategy

To launch our eco-friendly furniture and decorations product line, we will employ a multi-pronged sales strategy. Firstly, we’ll leverage cold calling to reach out to potential B2B clients, including interior designers, hotels, and resorts, to establish business partnerships and bulk purchases. Simultaneously, we’ll set up physical retail stores in key urban areas, offering customers the opportunity to experience our products firsthand. Furthermore, we will establish a presence on popular online marketplaces to tap into the growing e-commerce trend and reach a broader consumer base. Lastly, we’ll develop user-friendly mobile apps, providing convenient access to our products, exclusive deals, and a seamless shopping experience. This comprehensive approach ensures a dynamic product launch catering to diverse customer preferences and distribution channels.

Financial Projections

Monthly Projections

Product Revenue

Monthly Revenue

No Data Found

Monthly Expense

Monthly Expense Breakdown

No Data Found

Monthly Revenue
$ 0
Monthly Profit
$ 0
Monthly Expense
$ 0
Funding Required
$ 0

Key Milestones

Launch the MVP

2024-03-01

Secure a significant round of funding

2024-07-01

Scale the business

2025-07-01

Expand globally

2026-06-01