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Location
Our Audience are from New Zealand
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Age Group
We are targeting people from Child (0-12 Years)
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Income Level
Low Income
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Buying Habits
Variety Seeking (Looking to try new variant)
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Technology Usage
Low Level Technology User (Online Trend Checker)
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Paint Points
Delayed Responses, Inconvenience in using the product, Subscription plans or membership plans, High cost of repeat purchases, No Customer Support